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News
Another record year for the outdoors as participation surges past booze
2+ week, 3+ day ago (609+ words) It’s official: The outdoors beats beer. The outdoor industry counted 183.2 million Americans getting outside in 2025, or about 59% of everyone in the country older than age 5. “That’s more participation than booze,” says Kelly Davis, the data-crunching boss at the Outdoor Industry…...